Stay connected, stay productive: Why your business needs 4G Backup

Staying connected is crucial. We know you’ve heard that plenty of times, and it’s pretty obvious. But the annoying thing is your internet can go down at any time. Even if you have the best provider and outages are rare, they still happen. And when your broadband drops, who knows the effect it can have on operations and your bottom line.

Thankfully, there’s a simple solution: 4G Backup from Zen. This convenient service ensures your business stays connected and productive even in the event of a rare outage. So let’s explore why your business needs 4G Backup and how it can help different industries.

1. The real cost of internet downtime

Your business broadband might be very reliable for the most part. But if it does go down, the consequences could be serious. Our recent survey revealed that 92% of businesses would see their revenue generation impacted by downtime, with over half describing the impact as ‘significant’. If broadband outages cause you to miss out on crucial sales or lose clients, is that a risk you’re willing to take?

2. The productivity pickle

According to our survey, the average business loses up to 2 hours of productivity each month. For some, this number is even higher. That’s time you could be spending on growing your business, serving customers, or closing deals. And losing that time means the opposite. With Zen’s 4G Backup, you can ensure that things keep ticking over without your business grinding to a halt.

3. Keeping customers happy

A surefire way to enjoy business success is to keep customers happy. But that’s easier said than done when your internet performance is less than ideal. If we tell you that 40% of businesses told us that poor internet performance is hurting customer experience, it’s easy to put two and two together.

4. Ensuring peace of mind

They’re more than an inconvenience. Internet issues can also be a major source of stress. Nearly 19% of business decision-makers find these issues ‘very stressful’. But Zen’s 4G Backup gives peace of mind by ensuring you always have a reliable connection.

How 4G Backup benefits your industry

Want to know how 4G Backup might benefit your business? Here’s a few examples.

Healthcare: In healthcare, reliable internet is essential for accessing patient records, coordinating care, and conducting appointments. 4G Backup keeps these services running, making sure patient care is never compromised.

Hospitality: Hotels, restaurants, and other hospitality businesses rely on the internet for reservations, communications, and payments. With 4G Backup, you can keep your business running smoothly and keep guests satisfied, even during an outage.

Professional Services: Solicitors, consulting agencies, and other professional service providers need reliable internet to communicate with clients, access documents, and conduct virtual meetings. 4G Backup ensures these services are uninterrupted, maintaining client trust and satisfaction.

Manufacturing: Manufacturers depend on reliable connectivity for supply chain management, equipment monitoring, and communications. 4G Backup ensures that production can continue without interruption, minimising downtime and maintaining productivity.

Ready to boost your business reliability?

If you’re a Zen customer and want to add 4G Backup to your business broadband, give us a call on 01706 902583 or email businesssales@zen.co.uk.

If you’re not a Zen customer yet, check your postcode to see what packages are available at your address, and add 4G Backup at the checkout.